The Fleet Feet team is comprised of the most passionate individuals in running specialty. Their focus is centered around giving our guests the best possible experience time after time as well as ensuring you achieve your needs in lifestyle, fit, customer service, training and product.
Lori Borer of Firth, Nebraska has owned Fleet Feet Sports (previously Red Dirt Running Company) since she started her business in August 2014. In May 2017 she purchased the Red Dirt in Omaha and franchised the store under the Fleet Feet name. She now has the networking, capabilities, and assets to offer a greater number of services and products to the Nebraska community. Lori still remains the full owner of both stores.
While owning two stores keeps her on her toes, you can also find Lori chasing her kids around! She is a wife and a full-time mom of four wonderful girls! She stays busy with chasing them to, and during their sporting events (actually running around the track and XC courses)! Her family is so important to her, which is why we are a family centered business. Come into her stores and you will feel at home!
Some people believe that hard work gets done by magical elves. Others have Amy controlling everything from the back room. Amy is our inventory manager in charge of paying the bills and ordering products. Amy is Lori's sister and has been on board since day one. Even if you don't see her you can believe she is real. Just place a special order and it will probably go on her desk that same day. Amy is also a mother of three and loves spending time with her kids.
Kalan joined the team in Fall 2016 at the FLeet Feet Lincoln location. After graduating from the University of Nebraska Lincoln, with a degree in Business Management with an emphasis in Entrepreneurship and Innovation, she went on to manage our Omaha location. Kalan is originally from the Omaha area and is glad to be back home.
Meet Eddie Walters of Omaha Nebraska. Eddie is our Head Training Coach and Marketing Coordinator for both Fleet Feet Sports Lincoln and Omaha. He has been with us since July 4th, 2015 and won't leave. Eddie has a strong passion for coaching and telling dad jokes. Usually, Eddie is running around with our training classes, setting up events, and pacing with his bunny ears. When Eddie is not running marathons he is watching Netflix marathons, having some cold refreshments, and hanging out with friends. He will help you reach your training goals and you will have a blast doing it. Come see Eddie at either of our stores, he's the loud guy with the nice smile
Sarah Madsen is a certified personal trainer who runs her own gym for one on one coaching. Sarah is an advocate for strength training while making it fun. Not only does she run our Thursday cross training sessions she also runs! Sarah most recently ran the NYC Marathon this past Fall. When not working out she enjoys spending time with her four kids and hilarious husband.
With a little spunk in her step and a heart of gold, Amanda has been with us since Spring 2016. Amanda loves one on one interactions with customers where she can share their passion for running, exercising, or anything pink. When she is not in the store she enjoys spending time with her dogs, running races, and "hanging out being awesome".
Meet Emily! Emily is a full-time student at Norris High School. She will be graduating in May 2018. She stays active by running Track, competing in local races, leading her high school band, and loves being involved at Church! She more recently ran The Good Life Halfsy! Most importantly she loves Scooters coffee!
Everyone meet Katie! She is one of the two fabulous twins we have in our Lincoln store! Katie has worked with us since 2016. She is currently in school studying Advertising and Public Relations in the Business School at the University of Nebraska at Lincoln. She loves to run and has recently run her first half-marathon, The Good Life Halfsy! When she isn't running or studying you can find her with her family and friends or at the Lake with her dogs! She loves visiting warm places, so we're still not sure why she chose Nebraska, but we are so lucky she did!
Also known as Murph, has been working with us since 2017. Murphy can be found in our Omaha store, usually guarding the door and being drug around by children. He loves to meet new people and other dogs, even though they are usually afraid of him. He is the most well trained store dog. He hasn't run away yet, so we think he really likes it here!
Meet Allie! She is a Student at the University of Nebraska at Lincoln and is studying Elementary Education! Some of her favorite things include, Sushi, Christmas, Sam Hunt, and Cleaning! She has more recently joined our team in Lincoln. If you can't find her she is probably at school, studying or in Mexico, which happens to be her favorite place to visit!
Say "hey!" to Melissa if you stop by our Lincoln store! Melissa is one of the fabulous twins in our Lincoln location. She is a student at the University of Nebraska at Lincoln and is studying to become a Speech Pathologist. She has a passion for helping others and has loved to do that through running! She has more recently run her first half marathon with her twin sister, Katie! If you can't find Melissa, she is probably with friends/family, at the lake, or in the mountains!
Say hello to Lauren! Lauren is the daughter of Owner, Lori Borer. She is a full-time student at Norris High school and will be completing her Junior year this May! She stays busy with Volleyball and Track. When she isn't busy with sports or working you can find her with her friends or cozied up in bed! She loves visiting anywhere warm especially Mexico!
It's Autumne, like the season! Autumne is such a caring and passionate person. When you have the chance to meet her, you will know exactly what we mean! Autumne is a full-time student at the University of Nebraska at Lincoln. She is now working towards her goal to become a Political Reporter. Along the way you can find her volunteering, leading her Sorority, mentoring, and traveling. She loves to explore the world and spend time with her family! We think it should be Autumne all year around!
Everyone meet Jayme! Jayme is a dedicated runner, who has more recently discovered her passion for the sport. Her favorite race is The Good Life Halfsy. She is a wife and a full-time mother of two wonderful boys. When she isn't running or at the store you can find her running her kids around town! She loves to visit anywhere warm, especially Turks and Caicos. Come meet Jayme in our Lincoln store, she always has the biggest smile on her face!
Say hello to Lindsey! Lindsey is a full-time High School Counselor at Millard North High School. She has a passion for helping others. Lindsey loves to meet new people, by the time you leave our store you will become good friends. She will be competing in her first half-marathon in 2018 alongside her sister. When she isn't helping other or cooking with her best friend, you can find her on an adventure or with family!
Everyone meet Theresa! She is a busy wife and mom of three wonderful children, all very active and involved. She loves to run and has been running for several years! Theresa loves to run out on the open roads in the country. Her favorite race she has ran is Feast and Feathers Half- Marathon at Cunningham Lake! When Theresa isn't running you can find her chasing after her kids at baseball games, gymnastics, basketball, and so much more!
Meet Marisa! She is a full-time student at the University of Nebraska at Lincoln. She is studying Elementary Education specializing in Special Education. She has a passion for teaching and loves to work part-time at Fleet Feet. Her favorite thing to do is cuddle with her new puppy Penny and eat Amigos soft tacos. When she isn't at the store or school, you can find her in the isles of Marshalls and Home Goods!
Say hello to Tyler! Tyler is a full-time student at the University of Nebraska Wesleyan. He is a Track and Cross Country runner for Wesleyan. He has always loved running and is studying Sports Management. When he isn't running you can find him with his best buddy, Jake. Jake is Tyler's corgi, who also loves to run. Tyler now works in both of our Fleet Feet locations. Track him down, if you can (he's pretty fast).
Say hello to Susan! Susan joined us more recently but was a part of our First Omaha Training Group! She has been a runner for 32 years and loves it more and more each day! She is a Nurse by profession and now works as a PRN. She runs with her dogs, and has a lot of other fun pets at home! She has a background in Recreational Therapy, so she loves encouraging others to run, exercise, hike, etc.it just comes naturally! Come see Susan at the store or during our group runs. She has so many fun stories and loves to share!
Meet Maddy! She is a full-time student at the University of Nebraska at Omaha. She is currently studying bioinformatics She is a freshman this year and has found a passion for working in the running community. She was a runner in high school and now loves to cheer on her sister in XC and Track! She loves Raising Canes chicken fingers, energy drinks, her dogs, Mimi and Miley, and loves to listen to music. She is always meeting new people and making connections with others, come chat with her about running, life, tech on shoes, and so much more!
Also known as B. Smith, Brooklyn is a full-time student at the University of Nebraska at Omaha. She is studying Biology and Chemistry. She will graduate in May and is looking to continue her education in animal science. She has a passion for helping people and animals. Her favorite animal is a raccoon. Since she started here she has started running in 5k's and 10k's. She loves to run with her sister and spend time with her family in Lincoln! Some of her other favorites include hot dogs and the Ozarks.
Meet Kelly! Kelly is a Senior at Norris High School and will graduate this May! She stays busy by running Cross Country and Track for her high school. Kelly loves to run and has enjoyed working for the team down in Lincoln since 2017. She has enjoyed helping others find their passion for the sport through Fleet Feet!